“The Mimran brothers want to prove that doing good can also make for good business.”

Gian M. Volpicelli


We are a collective of Creative Activists – materials scientists, visual artists, storytellers, architects – visionaries committed to seeding positive change and deconstructing the status quo, collaborating to crack the hardest briefs, co-creating ideas, campaigns, and narratives that drive cultural traction.

To.org exists to protect planet and people. Right now we’re very focused on building a Music and Arts Centre in Uganda’s Bidi Bidi refugee settlement, if you’d like to get involved, click here or reach out to [email protected]. And we also have some kickass projects in the oceans and land preservation spaces, hit up [email protected] if you want to learn more about those.

“We live in a capitalist world. There’s nothing we can do about that, other than getting into the belly of the beast and showing there’s another way.” – Francisca Kellett

“They are altruistic entrepreneurs with a communist streak, … climate activist- investors with a rock star vibe… modern muses in the age of the anthropocene who go about inspiring and encouraging.”Andy Martin

Nachson Mimran is the philanthropic version of those chaps in Inception. He plants good intentions and noble motives in people’s heads via subterfuge, playfulness, and what he calls ‘Trojan horses’. – Joseph Bullmore